@article{Hiroyuki IKEMOTO2010J11-090520-7, title={A Study on the Effective Usage of Full-profile Conjoint Analysis}, author={Hiroyuki IKEMOTO and Toshiki YAMAOKA}, journal={Transactions of Japan Society of Kansei Engineering}, volume={9}, number={2}, pages={215-225}, year={2010}, doi={10.5057/jjske.J11-090520-7} }