2015 Volume 42 Issue 1 Pages 43-55
This paper aims to analyze the characteristic of people's environmental consciousness and the actual condition of their pro-environmental behaviors using a statistical survey data collected in China, South Korea, and Japan in 2011. To clarify the current situation of environmental consciousness, the association between environmental consciousness and pro-environmental behavior, and the impact of demographic attributes in three countries, multiple correspondence analysis and logistic regression analysis have been employed in categorical data analysis. As for satisfaction with the quality of neighborhood environment, comparing to Chinese and South Korean, Japanese show a higher environmental satisfaction with the cleanliness of air and water, and the green resource. The results obtained from multiple correspondence analysis and logistic regression analysis have shown that the women have being performed the pro-environmental behavior more active than men in all the three countries. On the other hand, composing to those with low or medium income, people with high household income did not perform the pro-environmental behavior actively.