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Akamon Management Review
Vol. 13 (2014) No. 9 p. 313-352

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http://doi.org/10.14955/amr.130901

Research Note

The purpose of this paper is to investigate product development and sustainable competitive advantage in functional chemical industry. Through a case study of ANISOLM, we clarify that persistent efforts for application development, technology accumulation, patent strategy, collaboration with customers, and development of integral business models are crucial factors for sustainable competitive advantage in the industry.

Copyright © 2014 Global Business Research Center

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