The Hungarian Reception and Impact of a Multinational Company on the Case of Suzuki in the Town Esztergom

抄録

The main purpose of this study is to sum up the Hungarian reception of a multinational company, Suzuki, and its impact on the local economic and social surroundings in the town Esztergom. This research is the first experiment in Hungary to reveal the impact of large investment primarily on the local-social economic surroundings, because during the socialist period researchers have investigated the impact of large investments mainly on the physical environment. This investigation, concluded in 1992, is also important because after 1989, with the increase of the consciousness of responsibility for the geographical surroundings the population reacts more and more actively to technical establishments. By the survey it has become obvious that Suzuki's large investment has been well received and it has had significant effects on the economic and social development of the town Esztergom.