A Legal Study on the Control on AR (Augmented Reality)

Abstract

AR (Augmented Reality) is a technology that superimposes virtual information on the real world that does not reach the entire field of view. Pokémon GO exists as a representative application of AR. In Pokémon GO, bases in the game such as “Pokestop” and “Gym” are placed by plotting landmarks in the real world in AR space, and many players’ (trainers’) gathering for Pokestop and Gim, may cause nuisance or trespass of land ownership etc. The owner will try to delete Pokestop and Gim from within AR space, There are two approaches of legal basis for the deletion, but 1) while the land ownership approach seems to be effective, 2) right to privacy approach is considered difficult to exercise in the right way.