THE RELATIONSHIP BETWEEN LOCAL SPECIALTY DISHES AND THE NUMBER OF VISITORS

Abstract

In recent years, local cities have experienced problems with declining economic power due to suburbanization and a reduction of urban functions. One approach to revitalizing local cities, local foods as tourism attractions, has recently attracted much attention. Using the causal model method, this research aimed to analyze the connection between a local foods event, the B-1 Grand Prix, and attracting tourists. Using Mobile Spatial Statistics information, we checked whether there was any change in the trend of the number of tourists one year before and after the gourmet event. As a result, the effect of gourmet food and the influence of other variables on the number of tourist arrivals are clarified.