The “guidelines for coastal landscape formation” was established in January 2006. The valueof coastal environment improvement was estimated by the CVM (Contingent Valuation Method) and the TCM (Travel Cost Method). Estimation was performed from the coastal landscape improvement of Kaike coast by shore protection works.. By the CVM, value was 110 million yen/year in Yonago City, and 470 million yen/year in Tottori Prefecture. According to TCM, value was 210 million yen/year. The value was the almost same value from two methods. The method was applied to the actual castal improvement works for shore.