A Rating Method on Feeling of Hand Cream

Abstract

In order to know some factors of hand cream-feeling, the rating scale was made by semantic differential procedure. The method gave clear discrimination in applying to four products on the market.
By means of correlation analysis, it was found that some factors on the comfortable feeling and on uncomfortable feeling for the consumers.
Then two important facts were estimated as follow:
1. The profiles of feeling were varied with the cutaneous conditions, rough or smooth.
2. Rough conditioned consumers were forced to use medical hand cream with uncomfortable feeling.