産業学会研究年報
Online ISSN : 1884-1015
Print ISSN : 0918-7162
ISSN-L : 0918-7162
論説
ケース・スタディ : 建設機械, 投資市場としての中国・インド対比
―先進国の金融経済化, BRICsの台頭, 日本の立ち位置, の3つの構図を背景に―
鷲尾 友春
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ジャーナル フリー

2013 年 2013 巻 28 号 p. 43-57

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The purpose of this research is to compare Chinese and Indian construction machinery markets which Japanese firms has been eager to enter.
One of significant economic changes occurring in the 2000s was the fact of “deepening the financial sector in the advanced economies” . This change was deeply rooted in American economy and expanded into advanced European economies through American trade negotiation policies. Its policies push the advanced economies more open to international transactions for financial assets. The continuous relaxation of financial policies world-wide, contributed to such a trend. The end result was the globalization of world financial market.
However, this dramatic deviation from the traditional trend has brought about a entirely different effect on the less developed economies. Affluent inflow of money, helped support their facilitating effort to increase investment in their real economies. They had a lesson from the Asian monetary crises. The lesson was to reject the short term inflow of money and prefer the inflow of the long term real capital investment. The countries that succeeded in such a selection turned out to be the BRICs.
Those BRICs companies then gradually had become competitors to Japanese companies, and at the same time, those countries could provide the bottom of the pyramid markets for the Japanese companies.
In essence, Japanese companies have been sandwiched between those two factors, severe competitions from the bottom, and potential emerging markets where Japanese were not good at capturing. Japanese construction assembler's efforts and therefore their parts supplier's challenges to go into those potential and vitally important investment markets will turn out to be the inevitable divergent point for their ultimate survival.

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© 2013 産業学会
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