Technology Adoption: Influence of Personal Attributes and Person-organization Adaptation

抄録

This paper focuses on the “digital sakuga (drawing)” in the Japanese animation industry and explores the personality attributes that allow an individual to adopt new technology. Although “digital sakuga” is inferior to the existing technology, it has a possibility of implementing new expressions with computers. The results of the questionnaire survey indicate that innovativeness to paradigm (creative thinking), grades in science and humanities subjects, and computer literacy have a positive effect on technology adoption, but leading edge status (LES), score of art−based subjects, job satisfaction, and income have a negative effect.