Preferred reproduction and just noticable color difference (JND) in liquid crystal color TV images are studied by the mathod of subject estimation. Flesh, pimento and apple are adapted as color TV images. Number of subjective are 22 (women : l2,men : 10). Average, standerd deviation. dominant wavelength, purity of subjective estimations data are shown and JND is determined from the 75% stgtistic allipses.