Annals of Business Administrative Science
Online ISSN : 1347-4456
Print ISSN : 1347-4464
ISSN-L : 1347-4456
4 巻, 2 号
選択された号の論文の1件中1~1を表示しています
  • Multi-agent Simulation and Case Study
    Kenichi KUWASHIMA, Nobuo TAKAHASHI, Masaki TAMADA
    2005 年 4 巻 2 号 p. 9-20
    発行日: 2005/04/25
    公開日: 2013/03/14
    ジャーナル オープンアクセス
    The purpose of this paper is to analyze the organizing process of research projects, which affect the performance of research and development (R&D) crucially, by using agent-based simulation and case study. We develop a multi-agent simulation model that contains two types of R&D style: Japanese pharmaceutical companies' style and Merck's style. Simulation result proves that the senior managers observed in Merck possessing strong communication capabilities, whom we call “HWCM (Heavy-Weight Communication Manager)" in this paper, enhance initial start-up of projects. Furthermore, we study the case of Merck again and try to show the effect of HWCM on high R&D performance of Merck.
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