This study analyzed the results of a questionnaire survey on “pilgrimage content tourism,” referred to as “seichi-junrei” in Japanese, undertaken by students in their mid-teens. The data were collected from first-year students at the National Institute of Technology, Oyama College, in southern Tochigi prefecture. The following main points were clarified in the questionnaire analysis. Among 205 survey respondents, one-fourth had visited sites that were depicted as backdrops in animated (“anime”) series or in televised drama features. One-third of respondents who had never been to those sites hoped to visit them in the future. Many of the sites students had visited were related to anime, but others were depicted in live-action dramas and music videos. Some of the visits had been spontaneous ones, but others had involved friends traveling together or a group activity in the form of school excursions. The common sites for spontaneous visits were clustered in the Tokyo metropolitan area and survey respondents’ hometowns or the surrounding areas. Visitors chose sites easy to access from their hometowns as day trips. More passive group excursions selected sites near their hometowns as well as more distant ones. Distant site visits were conducted under specific conditions, for example, as scheduled group travel planned in detail in advance. In summary, seichi-junrei are popular day trips among students in their mid-teens for both casual travelers and enthusiastic fans of anime and other televised features.
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