Background: In the case of survey research, it is important to consider the sampling method and increase response rates for the survey to enhance the representativeness of the surveyed sample. Of several strategies, a monetary incentive has been widely known as the most effective way to increase response rates. However, this finding has been derived mainly from social surveys in the western countries, and little is known about the difference in response rates with and without a monetary incentive in the field of school health research.
Objective: This study aimed to clarify the influence of cooperation reward and other related factors on the response rate of a parent survey.
Methods: From late September to early October of 2016, a self-administered questionnaire survey was conducted for 5th- and 6th-grade students and their homeroom teachers in eight public elementary schools as well as their parents in six schools in four areas of A prefecture. In the student survey, a questionnaire was distributed by the homeroom teachers, responded to by the students in the class, and collected in individual envelopes after sealing. In the parent survey, students brought survey forms and two envelopes home to their fathers and mothers, and their parents individually completed the surveys and sealed the envelopes, and the students brought them to school. In addition, except for some elementary schools, we prepared a “Quo-Card” for a cooperation reward.
Results:Of the parent surveys conducted with 434 families in 6 elementary schools, both or either father or mother of 278 families cooperated (64%). The response rate in the survey was 78% (195/249) with a cooperation incentive and 45% (83/185) without it, yielding a significant difference (χ2 = 51.58, p < .001). Combined with the gender of the homeroom teacher, there was no gender difference in response rate when there was a cooperation reward (78% for both), but a significant gender difference was found (34% for male, 65% female) when without it. Some student-level variables significantly correlated with response rate survey cooperation could be regarded as reflecting the situation of well-adjusted students, such as satisfaction with study, fewer academic stressors, and stressors from/with friends, among others.
Conclusion: The response rate improved by about 30% with a cooperation reward, but the influence of teacher's instruction and some other factors could not be ignored.
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