The objective of this paper is to design an environmentally-friendly supply chain (efSC) network by efficiently regulating CO2 emission amount resulting from transportation process of materials or products. For designing the efSC network, a mathematical formulation considering various transportation types (i.e., normal delivery, direct delivery and direct shipment) is suggested and implemented using hybrid genetic algorithm (pro-HGA) approach. In numerical experiment, the performance of the pro-HGA approach is compared with those of other conventional approaches, and the efficiency of the efSC network is also compared with that of the SC network not regulating CO2 emission amount under various measures. Finally, it is proved that the performance of the pro-HGA approach is superior to those of the others and the efSC network outperforms the conventional SC network.
Nowadays, museums and exhibitions are exploring new ways to enhance the customer experience. For that purpose, new technologies like Internet of Things are used. In this paper, an indicated area prediction system for indoor exhibitions using Internet of Things is presented. Furthermore, the paper will present and discuss a real case of study, placed in a temporary jacket record exhibition during the 2017 edition of Kanazawa Institute of Technology festival, located in Kanazawa, Japan.
In recent years, many tourists use their smartphones to receive tourism information, check a map, and take photos of tourism spots. We consider that it is very effective to use a smartphone application to provide tourism information. The goal of this research is developing a system for guiding people naturally from one spot to another. For that, we developed an Augmented Reality smartphone application using archived old photo data kept in museums, libraries, and local governments’ institutions. In addition, we developed a system to upload photos taken by users and exhibit those photos with old photos at a museum. In this research, we implemented an experiment performed using the application and exhibition, and collected feedback with a questionnaire. After showing the results of the experiment, we consider the possibility of utilizing open data in tourism.
With municipalities working on local informatization, interest in the use of information and communication technologies in the field of tourism is growing. This research project aims to heighten Suzaka City Zoo’s appeal as a touristic site in coordination with municipal informatization measures and open data efforts. We also discuss how its undertakings heighten the appeal of the municipality as a whole and can lead to further development of the area.
The aim of this research was to propose a conceptual model for “integrated, diverse media marketing” linked with customer databases and database marketing for inbound reginal tourism planned by destination, based on previous literature and various information and communication technologies (ICT) application cases. The paper explores the following two research issues: (1) the importance of ICT promotion for inbound reginal tourism planned by destination, and (2) integrated, diverse media marketing for inbound reginal tourism planned by destination, such as digital marketing tools, social media marketing tools, mobile marketing devices, and customer databases and database marketing for promoting their unique reginal tourism planned by destination.
Generally, the joint replenishment problem (JRP) means to decide a replenishment policy that minimizes the total cost of replenishing multiple items from a single supplier. In this paper, we deal with more complex JPR where items are procured from a multisupplier. For this problem, we used a heuristic algorithm, especially Genetic Algorithm (GA). The purpose of the proposed algorithm in this paper is to minimize the total relevant costs per unit time. The effectiveness of the proposed algorithm is shown through a simulation study.
The Hokuriku Shinkansen Line newly started operation with the extension of the railway from Nagano to Kanazawa on March 14, 2015. Many promotion activities have been carrying out to increase the lodger number with the extension. Some Shinkansen Lines had a jinx. Namely it is said that the visitors decrease largely in the second year after the operation or extension. The total number of inn (Ryokan in Japanese) guests in Hokuriku primary nine spa areas is investigated to verify the Shinkansen effect. As a result, it is obvious that these areas experienced a decrease in the second year after the extension compared with the first year; Kaga four spa areas: 7.6, Wakura: 9, Wajima: 15.7, Unazuki: 10, Awara: 5.5, Yuwaku: 8.3 (%). These areas, which increased more than 15 % in the first year of the extension compared with the previous year, experienced a decrease of over 10 %, except Yuwaku. However, the areas still increased over 10 % compared with the previous year of the extension. Investigation was carried out to examine the causes of decreasing. As a result, both visitors (including one day trippers) and inhabitants had various kinds of dissatisfactions. In an era of falling birthrates and an aging society, it is necessary to manage the tourist resources systematically based on the intension of local residents (including tourism operators) and to invite inbounds from various countries.
As people’s spending on travel and tourism is on the increase (Japan Tourism Agency), the Japanese female market is becoming important, since more than half of the Japanese population today is female. However, not many companies seem interested in understanding the sense of values and the hierarchy of importance that exist in the lives of Japanese women as well as how Japanese women act today and what they want in life. Needless to say, these factors are important for any group considering the value of the female market in order to stimulate the Japanese economy. The purpose of this research paper is to pursue what Japanese women want from travel, and new data from a survey conducted for this paper are examined in relation to previous data about Japanese females today.
In the hotel industry, there is a normal issue of how to utilize limited human resources depending on the difficulty of securing competent human resources and a high turnover ratio, which is a regular task. Therefore, it is the hotel management issue of how to activate the organization and motivate employees. One of the effective concepts for activating an organization is Internal Marketing. Internal Marketing is known as a concept that leads to revenue by treating employees like customers and activating internal organizations in the field of service management. This paper focuses on Career Counseling as one of the concrete methods of Internal Marketing. Normally, Career Counseling is performed for individuals, however it has been shown in previous research that it can be applied to organizations. As an example of adapting Career Counseling to organizations, this paper chose the case of Hoshino Resorts to verify whether Career Counseling as an effective method of Internal Marketing is valid for the hotel organization. From previous research, this paper firstly outlined the definition of Internal Marketing, then described what Career Counseling is, then showed that Career Counseling is one of the Internal Marketing methods. In addition, the case of internal organization activation of Hoshino Resorts was considered, and it is suggested that Career Counseling as a method of Internal Marketing is one of the effective methods of internal organization activation.