スポーツマネジメント研究
Online ISSN : 2185-0313
Print ISSN : 1884-0094
ISSN-L : 1884-0094
9 巻 , 2 号
選択された号の論文の11件中1~11を表示しています
原著論文
  • イベントにおける快感情、イメージフィット、都市イメージに着目して
    押見 大地, 原田 宗彦
    2017 年 9 巻 2 号 p. 3-18
    発行日: 2017年
    公開日: 2018/01/25
    [早期公開] 公開日: 2017/08/01
    ジャーナル フリー

    This study (1) verified the effect of positive affect in the event on the fit (between host city image and sporting event), host city image, and spectators' behavioral intention (2) verified the effect of fit and host city image on behavioral intention, and (3) confirmed the validity and reliability of the host city image scale and predicted behavioral intention based on each city's image. Questionnaires from 267 people living outside the host area were collected at the 2015 Tour de France Saitama Criterium. The results from structural equation modeling indicated that positive affect in the event was an antecedent variable to fit and behavioral intention, fit influenced host city image and behavioral intention, and city image also influenced behavioral intention. A city image scale comprised of 6 factors and 21 items, with reliability and validity, and city image of “Sport” and “Sightseeing/Leisure” predicted behavioral intention through a multiple regression analysis.

  • チームアイデンティフィケーションとの関係性の検討
    出口 順子, 沖村 多賀典, 井澤 悠樹, 徳山 友, 菊池 秀夫
    2017 年 9 巻 2 号 p. 19-34
    発行日: 2017年
    公開日: 2018/01/25
    ジャーナル フリー

    The objective of this study is to confirm the intentions of J. League spectators to support a club. Specifically, data was collected from 619 J. League supporters, and a hypothetical model that assumes a relationship among attachment, team identification, and club support intentions was examined using structural equation modeling. In addition, to verify the difference in the intensity of supportive behavior, supporter-club members and non-members and supporter-association members and non-members were compared. From the results, it was observed that team identification and attachment to a fan community affected club support intentions, and among the two, the effect of the former was stronger. Further, no differences were observed that compared supporter-club members and non-members. In the comparison between supporter-association members and non-members, differences were observed in the relationship between attachment to a fan community and club support intentions and that between attachment to a local city and team identification.

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