In recent years, the consumers’ price of marine product has kept up lowly. The effort of the manager which try to reduce the distribution cost has become strong as one of the management correspondences of an end distribution company under such a situation. The amount of marine products which does not pass through the wholesale market has become increasing more and more, because the direct distribution channel which lays in the marine products from the place-of-production shipment contractors, the processors have been formed by the retailer, and the marketing of the distribution companies outside a market have strengthened.

Reduction of the amount of handling in the wholesale market has been arisen the management problem of the wholesaler and the broker, and it has been arisen the serious problem being fallen also the role in their marine product distribution. Recently, the wholesaler and the broker promote to build up the distribution channel outside the wholesale market vigorously as their management correspondence.

In this paper, I choose the Gifu-city Central Wholesale Market putting on severe market condition, and I want to analyze the following two subjects. First, it is management correspondence of this market wholesaler. Secondly, it makes clear that the wholesaler correspondence had what kind of influence on the broker’s character in the wholesale market.

This paper studies current significance and implications of the local consumption of locally produced products (regional subsistence system) in the fish paste processing industry. The Nagasaki district is selected as the most typical case in this system.

The Nagasaki Fish Meat Paste Association supplies the materials (mainly red fish meat paste by using horse mackerel or sardines) produced at the Associations factory and supplies the imported one to the members of the Nagasaki district.

Red meat fish paste is a highly competitive product compared with white meat fish paste, which is made of demersal fishes from trawl fisheries both within the country and abroad. As a result, the Association and small fish paste factories in the Nagasaki district established a system of the local consumption of locally produced products against globalized fish paste industry.

However, since the late 1980s, relatively big factory in this area started producing a large quantity of fried-fish paste, expanding the market outside of Nagasaki Prefecture and out of Kyushu. Such exchange of the fish paste industry in the Nagasaki district causes the difficulties such as in short supply of red meat fishes and unfamiliar taste for new customer in the marketing. For this reason, the Association and its members enforce the use of under-utilized fishes, the requirement of brand orientation, and education for fish eating together with the local government.

Recently, the fishery product export to China has expanded. This phenomenon is the new globalization where the local resources in coastal fisheries in Japan connect the global market through the export. This study clarified the structural transformation of coastal fisheries affected by the new globalization focusing on the sea cucumber export to China. The study regions are area around Mutu Buy, Aomori and Shunan, Yamaguchi.

Firstly, on the production aspects, the fishing effort was perpetuated and caused the overfishing due to price increase during the period of export expansion. After 2008 the shrinking demands from China results in a fall in price. The reason for lower price is the reduced size of sea cucumber. However, there are no resource management measures for sea cucumber.

Second, on the processing aspects, the new brokers from China entering the sea cucumber export market increased. The transaction is not a long-term business, but a one-time purchase. The processors are then left bear the risk at settlement time

Under the new globalization, for sustainable formation of coastal fisheries, it requires the strict risk management and the effective regulation of resource management.

Thanks to an astonishing take-off of Chinese economy in three decades, nowadays the living standard of urban and rural population continue to improve significantly. A distinct shift of consumption happened accordingly in terms of freshwater aquaticproducts (hereinafter abbreviated as ‘freshwater fishes’), which presents a great diversity of choice and higher quality requirement. In the interest of Chinese consumers, the correlative circulation system of freshwater fishes has evolved over this period immensely.

In this case, the traditional channel of distribution heavily relied on the wholesalers, most of whom came from aquatic producers themselves. This kind of merchants deeply derived from local producers in the wake of local freshwater fish markets.

In pace with a rapid increase on freshwater fish demand, retailers or traders grew up as well, and some of them even became second-class wholesalers subsequently. If it occurs, a better-designed and highly-effective mechanism of circulation can take on the shape in the end.

In the meantime, e.g., shrimp, crab, more wholesalers commence engaging in this specific section of freshwater fish circulation. And, moreover, large traders have emerged in recent years and are capable of nationwide distribution.

To sum up, market economy has strikingly restructured Chinese freshwater fish circulation market. Staple aquatic products and quality ones, therefore, have been market-segmented distinctly by their respective specialities. All sorts of these specialized practitioners as the main body have constituted a multi-dimensional new circulation system in Chinese freshwater aquatic goods as of today.

The aim of this paper is to convey the following:

(1) The situation of the Tokyo Metropolitan area, where automobile fish product sales are flourishing.

(2) Some changes in fish product sales in mountain areas, where sales used to be flourishing.

The result can be summed up in the following three points:

(1) The administrative divisions (To, Do, Fu and Ken) can be divided into the following four groups in terms of increase (or decrease) rate of traders:

(a) Districts with increased traders.

(b) Districts with a trader decrease rate below 30%.

(c) Districts with a trader decrease rate from 30% to 50%

(d) Districts with a trader decrease rate over 50%.

(2) Adachi, Edogawa, Koto and Ota Wards share the common following characteristics:

(a) a great demand for fish products by the elderly people living in these wards.

(b) a fish market in each ward.

(3) The mountain areas are divisible into two groups:

(a) Those where fish product sales are still flourishing, as in Yuzawa and Asagi.

(b) Those where automobile fish sales have declined, as in Tone-Numata and Minami-Aizu.

This article discusses the correspondences and recognitions of the fisheries cooperative associations in Japan for the Tsunami caused by the Chile Earthquake 2010 based on the questionnaire research. The results indicate the some of their problems on the tsunami disaster mitigation as follows,

1)Insufficiency of the transmission and understanding of the tsunami information

2)Shortage of the cooperation and communication among the relating organizations

3)Absence of the manuals for the tsunami disaster prevention

4)Lack of the discussions and agreements about the offshore evacuation of the boats