Since Information Civilization has come, Information and Communication Technology has much influenced to many Fields in the Society, Markets and Enterprise. Management System of future Enterprise for sustainable Growth finds a Way out big Issue. After summarizing of Transition about Management System and Information System, This Paper indicates new Management System structured dual Layer based on two Attribute with operational Management and professional Management System. Latter professional Management System performs under Regulation of operational Science when doing business, tightly coupled with Job Flow; Business operation, Information, and Knowledge. This Activity of these Flow is defined professional Thinking. This Paper argued Relationship concerned operational Science and professional Thinking required for professional Management toward future Enterprise Management.
In this paper, the relationship between a customer and a company was analyzed from a viewpoint of information technology (IT) progress and a marketing strategy. First, in the marketing, the background than to which greater importance is attached to relationship was discussed at the viewpoint of the change of a market, and the fast progress of an information technology. Next, The customer relationship type was divided into the "loyalty relation" formed based on a customer loyalty, and the "cooperative relation" formed based on cooperation by an interaction with a customer, and a construction purpose, a customer's role, and the main purposes of use of information technology were discussed. At the last, Since the practice had expanded and evolved with progress of an information technology, in order that customer relationship might build "loyalty relations" and "cooperative relation", the situation where an information technology was utilized was discussed.
Marketing places is an idea that marketing can be applied not only to companies, but also to places, and this idea was made by Philip Kotler. In this paper, I chose Kagoshima prefecture as a target place to observe, and tried to promote Kagoshima prefecture using internet marketing approach. Homepage's existence is not enough for promotion because no one can go to homepages which one does not know. That is why I use SEM (Search Engine Marketing), especially SEO (Search Engine Optimization). But, According to "Sales Style and Space Model", SEM is not enough for marketing places either because no one can use keywords that one does not know. In order to solve this problem, I invented and tested "Door-to-Door Sales Type Promotion Model Using SEM".
The purpose of this paper is to explore the IT (Information Technology) and management innovation in Taiwan and Japan. The paper also discusses the use of IT in industry in order to improve the efficiency of management innovation. Moreover, IT is of increasing importance for competitive advantage in most field of industry today. So, we find that IT is a key driving force of economic growth and efficiency of management in industry, if the industry takes a positive attitude towards management innovation.
This article examines the creation process of envirnmental management concepts in IT corporation. It often requires changing implicit assumptions in order to properly create and spread concepts through organization. To achieve this, some firms try collaborating with NPO. In this article, we review the case of NEC Corporation and discuss the empowerment of envirnmental management unit as boundary spanning. We find that social networks of boundary spanner influence their trust building and inter-intra organization learning.
Customer strategy and Regional strategy shift from division-wide to corporate-wide in global corporations. Therefore, the global corporations are forced to restructure their organizations. In this article, firstly we analyze the cause of the appearance of the two strategies (customer strategy and regional strategy) and the mal-adaptation of existing organization structures to the two strategies. Secondly, we discuss that Front/Back organization can accomplish dual purposes for the two strategies through its integrating mechanisms. Finally, we compare Front/Back organization with other organization structures.
A procedure using data mining techniques for demand forecast of new short life-cycle items is proposed. Then, the procedure is applied to the actual case of a manufacturer of food processing, based on the previous data of convenience stores orders. The manufacturer supplies 260 convenience stores in the Tokai region with 14,000 pieces of items of packed lunch and household dishes daily, and annually produces 100〜150 kinds of new items with short life cycle between one week and three months. By using the orders data in the first week, quantity demanded can be forecasted in the second, third, and the fourth weeks for new items. Moreover, it has been verified that some effective association rules about hot items and cold items have been obtained by performing distinct data mining for the manufacturer.
The utilization of information systems by local governments has become indispensable for promoting their transition to e-governments; but, there have been many accidents with respect to information security such as information leakage, requiring them to consider various risks in the use of information systems. However, approaches based on the characteristics of local governments have not been evaluated. This paper aims to analyze risk management in the development and operation of information systems by local governments from the viewpoint of a wide variety of stakeholders; further, it discusses, as an example, the specific procedures of e-procurement, which entail the complicated interests of many stakeholders.