Japan Marketing Journal

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Preface

[title in Japanese]

[in Japanese]

2016 Volume 35 Issue 4 Pages 2-5
Published: March 31, 2016
Released: April 21, 2020

DOIhttps://doi.org/10.7222/marketing.2016.012

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[title in Japanese]

[in Japanese]

2016 Volume 35 Issue 4 Pages 6-26
Published: March 31, 2016
Released: April 21, 2020

DOIhttps://doi.org/10.7222/marketing.2016.013

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[title in Japanese]

[in Japanese]

2016 Volume 35 Issue 4 Pages 27-51
Published: March 31, 2016
Released: April 21, 2020

DOIhttps://doi.org/10.7222/marketing.2016.014

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[title in Japanese]

[in Japanese], [in Japanese]

2016 Volume 35 Issue 4 Pages 52-71
Published: March 31, 2016
Released: April 21, 2020

DOIhttps://doi.org/10.7222/marketing.2016.015

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[title in Japanese]

[in Japanese], [in Japanese], [in Japanese]

2016 Volume 35 Issue 4 Pages 72-89
Published: March 31, 2016
Released: April 21, 2020

DOIhttps://doi.org/10.7222/marketing.2016.016

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[title in Japanese]

[in Japanese], [in Japanese], [in Japanese]

2016 Volume 35 Issue 4 Pages 90-104
Published: March 31, 2016
Released: April 21, 2020

DOIhttps://doi.org/10.7222/marketing.2016.017

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[title in Japanese]

[in Japanese]

2016 Volume 35 Issue 4 Pages 105-125
Published: March 31, 2016
Released: April 21, 2020

DOIhttps://doi.org/10.7222/marketing.2016.018

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[title in Japanese]

[in Japanese], [in Japanese]

2016 Volume 35 Issue 4 Pages 138-148
Published: March 31, 2016
Released: April 21, 2020

DOIhttps://doi.org/10.7222/marketing.2016.020

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[title in Japanese]

[in Japanese]

2016 Volume 35 Issue 4 Pages 150-168
Published: March 31, 2016
Released: April 21, 2020

DOIhttps://doi.org/10.7222/marketing.2016.021

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Book Review

[title in Japanese]

[in Japanese]

2016 Volume 35 Issue 4 Pages 170-172
Published: March 31, 2016
Released: April 21, 2020

DOIhttps://doi.org/10.7222/marketing.2016.022

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[title in Japanese]

[in Japanese]

2016 Volume 35 Issue 4 Pages 173-177
Published: March 31, 2016
Released: April 21, 2020

DOIhttps://doi.org/10.7222/marketing.2016.023

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Editorial Note

[title in Japanese]

[in Japanese]

2016 Volume 35 Issue 4 Pages 178
Published: March 31, 2016
Released: April 21, 2020

DOIhttps://doi.org/10.7222/marketing.2016.024

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