It has repeatedly been examined that occupational evaluations are stable over time and various viewpoints. However, it does not mean that the evaluation will not change at all. This paper examined whether occupational evaluations were changed by the existence of a person who engaged in the particular occupation among the respondents’ family, relatives, friends, or acquaintances. We can think of some mechanisms for the evaluation change. First, we receive some support from a person who engaged in the focal occupation, and give a higher evaluation to the occupation in return. We call this mechanism the “support effect.” Second, we may give a higher evaluation to our own occupation than others do, and this results that we give a higher evaluation to others’ occupation of the same kind. We call this mechanism the “self-enhancement effect.” Third, as we get to know more about the compensation of the focal occupation, we may give a higher evaluation to the occupation. We call the mechanism the “knowledge effect.” Exploratory analyses were conducted to examine which mechanism applies to each occupation. We could find out only a few occupations whose evaluation got higher when we had a person in the focal occupation in our family / relatives / friends / acquaintances; and among those occupations, the support effect was seen in about a half of them. In addition, among those occupations in which knowing someone engaged in them did not make a difference in evaluations, some of them showed support effect.
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