Journal of Product Development and Management
Online ISSN : 2758-3872
Print ISSN : 1880-0297
Consideration about the marketing concept in the initial marketing theory
In the United States of the early 20th century
[in Japanese]
Author information
Keywords: history of marketing theory, marketing concept, integrated effort, harmony, fit
JOURNAL FREE ACCESS

2014 Volume 11 Issue 1 Pages 2-19

Details
Download PDF (993K)
Download citation RIS

(compatible with EndNote, Reference Manager, ProCite, RefWorks)

BIB TEX

(compatible with BibDesk, LaTeX)

Text
How to download citation
Contact us
Article 1st page
Content from these authors
© 2014 Author
Favorites & Alerts

Recently viewed articles
Share this page
feedback
 Top