Choice Overload and Optimum Assortment Size in the E-commerce Stores

Journal of Product Development and Management

Online ISSN : 2758-3872
Print ISSN : 1880-0297

Choice Overload and Optimum Assortment Size in the E-commerce Stores

[in Japanese]

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Keywords: choice overload, optimum assortment size, decision task difficulty, maximizing tendency, information processing

JOURNAL FREE ACCESS

2024 Volume 21 Issue 1 Pages 24-41

DOI https://doi.org/10.57471/apdmj.21.1_24

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