Abstract
In this paper, we analyzed the demand and supply of middle-scale farmers’ market by a case study using Point of Sale (POS) data and delivered slips. In this study we determined the remaining stock and stock-out of the farmers and then developed a method for surmising proper demand when stock-outs occur. First of all, we found that the farmers had a considerable amount of remaining stock and stock-out. Second, by analysis of variance, we determined the cause of the occurrence of remaining stock and stock-out. The results revealed that supply exceeded demand in particular seasons, whereas on holidays the demand was greater than supply. These results suggest that it would be desirable for less shipment to be dispatched in the lean season and more shipments to be dispatched on holidays.
