Strategic Management and Organization of Farm Business in the Urbanized Society: On Stakeholder Management of the Rice Farm Business

Abstract

Farm businesses, especially in urbanized society, need to keep up preferable relationships with their stakeholders because such relationships are the foundations of corporate sustainability. Farm organizations are formed based on their members’ objectives, hence the stakeholders and effective strategies differ by organization. Through decade-long empirical investigations, we observed that the effective strategies of large rice farm businesses have converged and become relatively similar. Such an observation would further imply the emergence of alternative farm businesses which pursue more specific stakeholder values.