Grasp of the sense-of-values of foreign travel in Japanese students

An analysis hypothetically assumed to travel to Xinjiang Uygur Autonomous Region, China

Abstract

The purpose of this study is to grasp the sense of values of Japanese students for foreign travel. Three investigations such as drawing, consciousness analysis and laddering method was employed. As a result, there was a common sense that students have longing to travel to a tourist spot which has rich nature both in Japanese and Xinjiang, China. On the other hand, Japanese students have stronger desire to experience history and culture for self-growth through travel. It was thought that travel plans should be prepared based on these sense of values in Japanese students.