2022 Volume 72 Issue 9 Pages 2-19
Digitalisation and the rise of the internet have given people choice of a variety of information in huge volume through various media and platforms. With it emerged a question: How does it influence the way people access and consume news, and how is the news organisation adapting to the changing environment?The Reuters Institute for the Study of Journalism (RISJ) at Oxford University, UK has been conducting comparative research since 2012 and publishes its findings every year in “Digital News Report.” In 2022, it carried out an online survey in 46 countries and territories, including Japan. Its main findings include a declining trust in news in many countries and a growing tendency to avoid certain topics, such as politics and the new coronavirus, which RISJ calls “selective news avoidance.”The NHK Broadcasting Culture Research Institute became a sponsor organisation of the project in 2022. Given an access to comprehensive data set, we attempt to analyse the characteristics of the Japanese market through parameters of “access to news” and “trust” in order to understand the changing behaviour of audience and readers.