Annual Journal of Studies The Society for Fashion Business
Online ISSN : 2436-3278
Print ISSN : 1348-9909
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Uniqueness of online marketplace in China about consumer community and communication
Yukiko Soutome, Yukiko Shimomura
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Keywords: Chinese E-Commerce, Generation Z, Leapfrog, Online Group, Fan Community
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2023 Volume 28 Pages 47-58

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