Abstract
The purpose of this study is to find out whether any difference among the rating criteria of observers is present or not, and if present, what criteria cause the difference in the rating of becoming to clothes. The measurements were carried out for the subjects made up of three factors, wearers, clothes and hair-styles. The number of observers having differences in the rating was much more than that of the observers who gave the same rating. Observers were classified into three groups and each group was composed of observers who gave the same rating to the same subject. Two of the factors were common and one was different among the groups. Even for the common factors pertaining to clothes and hairstyles, the criteria of rating were different among the groups. The criteria of rating were expressed with the words which were classified into three types: (1) common to the groups (2) peculiar to a group, and (3) no rating.
