Catchcopy Creation Support System Using Interactive Genetic Programming and Electronic Dictionary

Abstract

In this paper, we propose a new catchcopy creation support system by using interactive genetic programming and EDR electronic dictionary. Formerly we proposed a catchcopy creation support system called “CMSS" (catchcopy making support system) as a way-of-thinking support tool. However, it was not practical enough because it couldn't reflect user's evaluation for the outputs. In addition, many unnatural outputs could be generated. In order to solve these problems and to obtain better catchcopies, we propose a new catchcopy creation support system called “CMSS2". We employ interactive genetic programming on the proposed system. It can reflect user's evaluation for the outputs. Furthermore, in addition to more than 100 refined grammatical rules, we propose several new fitness functions considering following points to obtain practical catchcopies: structure of a catchcopy, frequency and distance among words on dictionary, and the rhyme. The validity of the proposed CMSS2 is verified by experiments.