Scientiae Mathematicae Japonicae
Online ISSN : 1346-0447
MARKET ENTRY STRATEGY BY VERTICALLY INTEGRATED FIRMS: DIRECT ENTRY VS. SPIN-OFF
DongJoon LeeSangHeon Han
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JOURNAL FREE ACCESS

2011 Volume 73 Issue 2+3 Pages 129-142

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Abstract
This paper analyzes a strategic entry game by vertically integrated firms in a successive Cournot model. When a vertically integrated firm enters backward into the input market, it chooses one between two; direct entry or spin-off. Such an entry makes the input market be more competitive than before. It also benefits all separated downstream firms, whereas it deteriorates all integrated downstream firms. The number of downstream firms plays an important role in equilibrium. If the number of downstream firms is less than a threshold level, integrated firms choose direct entry, whereas, if the number of downstream firms exceeds the threshold level, integrated firms spin off their input divisions.
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© 2011 International Society for Mathematical Sciences
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