Host: The Institute of Image Information and Television Engineers
In late years many people use the media because the Internet developed. It is the times when a company must grope for an effective advertisement now. This research analyzes an existing logo design and generates the most suitable motion graphics. I turned a viewpoint to the element which constituted logo mark, a logotype, a color, the logo movie such as the motion and investigated it. I already classified existing logos by an impression evaluation and clarified an image by performing the impression evaluation about the motion. I propose the combination of most suitable logo design and motion from the result.