Abstract
Honeymoons and travel photography are wonderful opportunities to document and share special moments, but in reality, despite our best wishes, they are often not feasible.
In this study, we assume that financial and time constraints on travel are not the main obstacle factors for honeymoons and travel photos, which are special events, and to test this assumption, we used association analysis proposed by Rakesh Agrawal based on a questionnaire survey to analyze the association of disincentives in the desire to have honeymoons and travel photos.
Specifically, married couples’ desire for a honeymoon or travel photo may be influenced by a combination of budget, work constraints, health issues, or other disincentives related to destination choice, none of which have been examined using statistics on these factors.
This study is expected to contribute to improved demand forecasting and targeting in the travel industry and services for couples in the future.