Host: The Japan Society for Management Information
We presents a food labeling service using barcode and Web in order to achieve customer-led improvement of safety and quality of foods. Existing food labeling framework has some problems such as limited area for labeling and cost for changing labeling contents. Using our service, customers scan a barcode attached on a food with his/her smartphone to browse a Web page of the food information provided beforehand by a food maker. This could avoid the problems mentioned above. Furthermore, customers could evaluate the provided information and require the maker to correct and expand them. This leads to improvement of safety and quality of foods, and then enables customers to make a subjective and rational choice of foods.
