Abstract
This study aims to identify the success factors of businesses related to agricultural production, which are expected to be an initiative for increasing farmers’ income. To this end, we analyzed the Chiba Prefecture 2020 Agricultural Census of individual data, and find that less than 10% of farmers were engaged in related businesses, with most in retail trade and agro-processing. The following farm characteristics were also correlated with sales of related businesses: engaging in export and renewable energy generation, growing horticultural crops, having young business owners, and recruiting successors and female workers.
