Abstract
In this study, tourism promotion and education concerning Misuzu Kaneko in Nagato city was analyzed and considered thorough the frame of "narrative approach" in the field of the human science applied to city planning and tourism promotion. In the beginning the measures of tourism promotion and education promoted contacts between Misuzu's poem and resident/tourist. In the recent years the measures of tourism promotion and education became 'Generative circulation' what resident/tourist/teacher who had experienced Misuzu's poem created new narrative. This 'Generative circulation' led to the possibility of another 'Generative circulation' what tourist who had experienced new narrative discovered regional appeal. From the result it is expected that Narrative became the structure that resident relating 'the region is good for living' led to tourist feeling 'the region is good for visiting'.
