Abstract
The study aimed to investigate the structure and determinants of the evaluation of travel experiences. A questionnaire was given to 587 undergraduate students. The main results were as follows, (1) Four evaluations of emotion were obtained: "positive deactivation (PD)," "positive activation (PA)," "negative deactivation (PD)," and "negative activation (NA)." Four evaluations of function were obtained: "self expansion," "strengthening of ties," "knowledge acquirement," and "health restoration." (2) Traveling with a companion enhances PA, and strengthening of ties. Traveling alone enhances ND, NA, and self expansion. (3) Urban destination and theme parks enhance PA, whereas a historic destination enhances PD and knowledge acquirement. A hot spring resort enhances PD and health restoration. On the basis of these results, tourist satisfaction was discussed.
