37th JITR Annual Conference
Conference information
Host: Japan Institute of Tourism Research
Name : JITR Annual Conference
Number : 37
Location : [in Japanese]
Date : December 16, 2022 - December 18, 2022
37th JITR Annual Conference
A Study on Performance Evaluation Based on KPIs for Small DMOs
－Taking a DMO for Provincial Municipality as an Example－
Keywords:
Destination Marketing/Management Organization,
key performance indicator,
the number of visitors,
customer satisfaction survey
Pages 57-62
Details
