Journal of Chubu consumer education
Online ISSN : 2759-6281
Print ISSN : 1880-4209
ISSN-L : 1880-4209
A Study of " Local Brand "
- An alysis of the Main Focusin the Suces of " FujinomiyaYakisoba " -
Toyokazu Suzuki
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Keywords: information strategy, naming, B-1 Grand Prix, Local production for local consumption, food valley
RESEARCH REPORT / TECHNICAL REPORT FREE ACCESS

2008 Volume 4 Pages 35-50

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[in Japanese]
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© 2008 Japan Academy of Consumer Education, Chubu Chapter
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