Abstract
This paper reports three applications and my dissemination efforts of behavior analysis in businesses, which is not popular yet in Japan, and include the following : 1) Application of behavior analysis in teaching Arabic language, office-automation techniques, and computer programming to business people. 2) Teaching behavior analysis to business people by lectures and seminars. 3) Suggestions for dissemination in companies, such as finding opportunities for application, publishing elementary books for business people, development of human resources engaged in application in businesses, providing consultation services to businesses, integrating behavior analysis as business activities, and teaching behavior analysis as a teaching technology to university students who are leaders of various sports and cultural clubs.
