Abstract
The figures are perceived and preferred in different ways depending upon the interaction between the human aspects and the objects for which the figures are used. This study investigated how the visual impression and preference of the figures were affected by the major of the university students and their sensation seeking tendency. Literature course students, science and engineering course students, and art course students were asked to rate the visual impression for nine figures divided horizontally and vertically by orthogonal lines, and to take Sensation Seeking Scale. The principal component analysis and the cluster analysis of the data indicated that the art course students more preferred the figures in which division intervals strikingly changed from narrow to wide than the students of the other courses did, and that the higher sensation seekers tended to prefer the dynamic and complex figures more than the lower sensation seekers did.
