PROPOSAL OF DESGIN MANAGEMENT IN BROAD SENSE

Abstract

The term “Design”has changed i n various meanings. From the former styling, it has added the meaning for the conception and project. Naturally, Design Management needs to shift the organization from the existing design management keeps up appearances. From the consumer' viewpoint, this thesis suggest that design management in the broad sense which recommend the On -demand. It consists of 10 items such as design for the forming an idea, and for the corporate citizen.