Abstract
Many textbooks about essay writing include instructions on how to write a letter. However, recently, there are few opportunities to write letters, and communication tools become prevalent. The same tendency exists among the learners in higher education in Indonesia. This paper describes the task of writing invitation cards and these are invitations to the Japanese Culture Festival for native Japanese person living in the region. The reader was taken into consideration in the writing process. The above invitations resulted in response from the Japanese visiting the culture festival. This response contributed to the reinforcement of motivation for learning.