Abstract
The purpose of this study was to investigate the
effect of senior volunteer activities on images of the
elderly among junior high school students. We used a
short version emotion/perception scale regarding the
elderly and analysed the data using the SD (semantic
differential) method. The participants were 735 boys
and girls living in Kawasaki city. Factor analysis was
performed to clarify the structure of the images. It
resulted in the extraction of two factors, evaluation
and potency / activity and supported prior research
findings. Using the multiple logistic regression model,
related variables for a higher score in the evaluation
subscale included a higher frequency of exchange and
greater familiarity with the elderly, and a more
pronounced interest in reading picture books. . Overall,
those in the third grade of middle school had higher
scores on the scales than those in the first and second
grades. Although students’ positive perceptions of the
elderly declined as they moved into higher grades ,
senior volunteer activities are highly influential in
preventing such a decline.