Abstract
Relationships between one's history of waterfront experiences and his/ her consciousness of urban rivers are statistically analyzed by association analysis on the basis of Personal Construct Theory. The results show over 80% of people who have had deep river experiences in their daily lives have higher positive consciousness of neighborhood rivers, and over 65% of people who have had been controlled waterfront activities in their youth days and have had a feeling that neighborhood rivers are polluted have negative consciousness. Those indicate that glowing positive consciousness of neighborhood rivers require frequent waterfront experiences, and parents or teachers' considerations of children's waterfront activities would help to decline their negative consciousness of neighborhood rivers.
