Categorization of awareness raising campaigns of local governments aiming for domestic waste reduction (Ⅱ)

Abstract

Awareness raising campaigns for reducing household solid waste have been implemented in various ways by local governments in Japan. However, there is still no study on comparative analysis of those about the direct effect on the waste reduction or indirect effect by promoting other policies such as waste collection fees. The final goal of this research is to conduct such analysis on all the campaigns. As a continuation of last year when the text analysis had been done as for 500 awareness raising campaigns in 158 cities nationwide, this year those campaigns were classified according to the method of intervention types with reference to relevant earlier studies. The analysis result suggested the feature of intervention types that there were many policy examples of "one-way information distribution type", while few "feedback type", "prompt type" and "commitment type".