Abstract
Service is attracting increasing attention as our economy matures. This paper discusses the approach and applicability of the service engineering method that the author has been working on. As this moment, the method is suitable for analyzing and designing contents and its delivery process of services that are to some extent stable at solving customer problems. Based on the above discussion, two new research issues to be studied are introduced in the paper: effect analysis on customer satisfaction in changing service contents; and detailed design of interactions with customer using machine learning.