Abstract
We developed Eco-Efficiency Potential Assessment Method, which assesses the sustainability of products or services by evaluating their environmental impacts and benefits, so that it would contribute to establishment of the sustainable society. It can integrate various environmental impacts into a single indicator in accordance with the concept of eco-efficiency. Its assessment policy, 'Potential Assessment', makes it possible to assess total environmental performance by using only manufacturing phase's data, ie. inputs to the produsts. These characteristics of the method will be a great advantage for users. We believe it is promising as a tool to support decision-making with its capability of extensive application from products to technologies for recycling and plants etc. As a case study, we conducted an assessment of electric rice cookers.