Abstract
One of the major research motivations in social science is the maximisation of the total public welfare in the society. Interactions amongst decision makers in the society are quite complex, and the interactions result in the social equilibrium with robustness. In this paper we try to take a metaphor of the social science aiming at the methodology to develop intelligent artificial systems with adaptive behaviour. The realisation of effective B2B commerce systems or sophisticated SCM is expected with this research.