The Proceedings of International Symposium on Seed-up and Service Technology for Railway and Maglev Systems : STECH
Online ISSN : 2424-3167
2003
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B601 PASSENGERS PERCEPTION ON THE INTER-CITY RAILWAY SERVICE : LIFESTYLE AND BENEFIT SEGMENTATION
Shintaro TerabeYosuke YamagishiMasahiko Mizuguchi
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Pages 319-322

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Abstract
This paper is intended to investigate perception of intercity railway passengers. Those who traveled between distant cities have various attitudes to transportation service and they can be grouped into some market segments under same tendencies such as lifestyle, benefit, social and economic characteristics. We are here concerned with competitive market of inter-city transportation mode of airline and railway. We conducted passenger survey to ask how people perceived service. Several segments were extracted after we summarized the data and analyzed them by using factor analysis and cluster analysis. Relationships between segments characteristics and modal choice were also investigated.
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© 2003 The Japan Society of Mechanical Engineers
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