Discovery of Leadership Behaviors in NPO

Abstract

The primary mission of an NPO (NonProfit Organization) is the public benefits, not the profitability. However, sharing the mission becomes a challenge and weakens staffs' voluntarism as the number of staffs increases. To achieve a successful result, strong leadership behaviors are needed in managing staffs. In this paper, leadership behaviors are revealed by integrating the analysis of questionnaire survey and mailing list archives. Questionnaire survey is applied to 97 staffs in dot-jp, an NPO in Japan. Mailing list archives are analyzed by applying the IDM (Influence Diffusion Model) that measures the influential relationships between staffs. The results of this paper conclude that a leader should catch staffs' messages as well as throw messages to construct trust relationships. Otherwise, the leader becomes self-righteous, and makes members complaint about the organization.